![\"Atari](\"https:\/\/www.casino.org\/vitalvegas\/wp-content\/uploads\/2020\/10\/atari_hotel_las_vegas_rendering1-1.jpg\")
The history of Las Vegas projects that never get beyond the rendering phase is girthy, to say the least.<\/p>\n
That doesn’t make them any less fun!<\/p>\n
Atari hasn’t yet shared where the Atari Hotel will be located in Las Vegas, or how it will be paid for, but let’s not get bogged down in details.<\/p>\n
There are more renderings, several of which depict buildings in the background that don’t actually exist in Las Vegas.<\/p>\n
It’s really important you stop obsessing over such quibbles and just get ready to see how effectively Atari is “infusing synthetic reality into every aspect of the hotel.”<\/p>\n Atari Hotel Las Vegas is one of several planned across the country.<\/p>\n Other, less interesting, Atari Hotel locations include Phoenix Austin, Chicago, Denver, San Francisco, San Jose and Seattle.<\/p>\n Here’s an overview of what they’re going for: “Atari Hotels perfectly blends the past, present and future of video games and entertainment for a destination that offers guests a one-of-a-kind hospitality experience, complete with state of the art amenities for esports fans and content creators.”<\/p>\n We don’t entirely know what to make of that, so let’s hear more from Atari.<\/p>\n The news release says, “Guests can enjoy the latest in video games, experience cutting-edge immersive entertainment, purchase exclusive Atari Hotels merchandise, and play the night away in retro-style gaming arcades. A speakeasy and fully-equipped nightclub will be available for adult guests, as well as themed restaurants and bars. Atari Hotels delightfully plays with the themes of retro-futurism, pop culture, and nostalgia–offering fun for the whole family.”<\/p>\n How dare you question a business plan that “delightfully plays” with “retro-futurism”?<\/p>\n Oh, look, another sweet rendering!<\/p>\n We sort of see where Atari’s going, but it remains to be seen of the project comes to fruition, and if it does, whether gamers are up for it.<\/p>\n A popular misconception is gamers are teens with little disposable income. The average gamer in the U.S. is 35. Just a third of gamers are younger than 18.<\/p>\n Tellingly, the Atari news release includes this item, “Analyst firm Newzoo estimates that the world’s more than 2.5 billion global video gamers will spend roughly $160 billion in 2020 and anticipate the video game industry to grow to an impressive 2.7 billion gamers generating over $200 billion in revenue by the year 2023.”<\/p>\n Will those numbers translate into a successful Las Vegas resort? And have you noticed when we don’t know the answer to something we ask it in the form of a question to cover our ass?<\/p>\n![\"Atari](\"https:\/\/www.casino.org\/vitalvegas\/wp-content\/uploads\/2020\/10\/atari_hotel_las_vegas_rendering2-1.jpg\")
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