After emerging from bankruptcy last fall, Frissora said Caesars’ strategic growth strategy would involve reducing its leverage, or the purchasing of assets with borrowed funds. The licensing play falls in line with that mission.<\/strong><\/span><\/p>\nPart of the bankruptcy process involved transferring certain physical assets to a newly formed real estate investment trust (REIT) named VICI Properties. The REIT owns the physical assets of 20 casinos and leases back their operations to Caesars Entertainment.<\/p>\n
Among VICI’s holdings include Caesars Palace, Harrah’s Las Vegas, and Caesars Atlantic City.<\/p>\n","protected":false},"excerpt":{"rendered":"
Caesars Entertainment is reducing its focus on gaming in favor of finding partners interested in licensing four of its brands. In a Monday press release, the casino operator announced plans “to create unique branding and licensing opportunities” with select partners. The announcement reveals that Caesars Palace, Flamingo, The Cromwell, and The Linq are available. “Caesars […]<\/p>\n","protected":false},"author":25,"featured_media":79744,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[62,10,18],"tags":[],"acf":[],"yoast_head":"\n
Caesars Entertainment Continues Non-Gaming Expansion<\/title>\n\n\n\n\n\n\n\n\n\n\n\n\n\t\n\t\n\t\n\n\n\n\n\n\t\n\t\n\t\n