{"id":78481,"date":"2018-05-23T13:55:03","date_gmt":"2018-05-23T20:55:03","guid":{"rendered":"https:\/\/www.casino.org\/news\/?p=78481"},"modified":"2018-05-23T13:59:57","modified_gmt":"2018-05-23T20:59:57","slug":"new-las-vegas-ad-campaign-celebrates-adult-freedom-vegas-moments","status":"publish","type":"post","link":"https:\/\/www.casino.org\/news\/new-las-vegas-ad-campaign-celebrates-adult-freedom-vegas-moments\/","title":{"rendered":"LVCVA Sin City Ad Campaign Celebrates Adult Freedom and ‘Only Vegas Moments’"},"content":{"rendered":"

A new Las Vegas ad campaign released this week by the LVCVA — the city’s convention and visitors authority — attempts to highlight the unique persona that is Sin City, showcasing four unique and modern scenarios that are designed to grab a viewer’s attention.<\/p>\n

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Living the dream: Las Vegas is the mother of reinvention for Charles, aka Chuck the carpet salesman, as he takes on a James Bond-ish persona in the latest LVCVA ad campaign. (Image: LVCVA)<\/figcaption><\/figure>\n

You could call it “What Happens in Vegas 2.0,” as it moves to embracing — rather than hiding — what brings visitors to the Nevada gaming hub.<\/p>\n

Come Be Yourself<\/h2>\n

The Las Vegas Convention and Visitors Authority (LVCVA) unveiled four short online videos and\u00a0 cut-down versions as TV spots, which began airing nationwide on the four major broadcast networks and select cable channels\u00a0on Tuesday.<\/p>\n

The “Only Vegas Moments” series features cultural storylines that seek to reinforce Las Vegas as a city where adults can seek their true — if sometimes hidden — selves, whatever that may be.<\/p>\n

“When you’re free to be yourself, anything can happen,” the campaign expounds.<\/span><\/p>\n

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Only Vegas Moments<\/strong><\/span><\/p>\n