{"id":68264,"date":"2018-01-28T10:00:24","date_gmt":"2018-01-28T18:00:24","guid":{"rendered":"https:\/\/www.casino.org\/news\/?p=68264"},"modified":"2018-01-26T14:21:59","modified_gmt":"2018-01-26T22:21:59","slug":"bloomberry-resorts-to-offer-shares-to-customers-via-loyalty-program","status":"publish","type":"post","link":"https:\/\/www.casino.org\/news\/bloomberry-resorts-to-offer-shares-to-customers-via-loyalty-program\/","title":{"rendered":"Bloombery Casinos Will Allow Some Gamblers to Redeem Loyalty Points for Company Stock"},"content":{"rendered":"

The Solaire Resort and Casino in Manilla, Philippines, has a novel addition to its loyalty program. Owner Bloomberry<\/a> Resorts Corp plans to reward its best customers by giving them a little ownership in the form of stock.<\/p>\n

\"Solaire
Bloomberry stock is pretty hot right now, and the Solaire Resort and Casino plans to give some of it away to its best customers as part of an innovative new player rewards program. (Image: Bloomberry Resorts)<\/figcaption><\/figure>\n

This week, subsidiary Bloomberry Resorts & Hotels Inc announced it had purchased 382,900\u00a0shares in its parent company for the sole purpose of dolling them out to their most avid gamblers as part of a new marketing program. The board has authorized the sale of up to 2 million shares for the same purpose.<\/p>\n

Fingers in Bloomberry Pie<\/strong><\/h2>\n

The slices of pie the company is handing out are obviously small, but the pie is hot. Trading on the Philippine Stock Exchange, Bloomberry has seen its share price over the past year escalate as close to a clean, 45-degree incline as stock charts ever get.<\/p>\n

The Philippine casino market is booming, and so are its biggest operators. In May last year, analysts at Bloomberg declared Melco Crown Philippines to be \u201cthe hottest stock in the world.\u201d<\/a><\/p>\n

And Solaire parent Bloomberry is not far behind. In 2017, the company made $116.3 million in profit over the first three quarters, almost four times higher than its earnings for the same period a year earlier. The company also plans to begin construction this year of a second integrated casino resort, in Quezon City, north of Metro Manilla, which is likely to add extra long-term value to its stock.<\/p>\n

Chinese Tourism Boom<\/strong><\/h2>\n

The market is benefiting from a new influx of Chinese tourism. This has been spurred by Philippine President Rodrigo Durterte\u2019s efforts to mend diplomatic relations between his country and China, the regional economic superpower, at the expense of a longstanding relationship with the US.<\/p>\n

At the same time, a corruption crackdown initiated in Beijing has stemmed the slow of gamblers from the Chinese mainland to Macau.<\/p>\n

China and the Philippines had previously been at loggerheads over disputed territories in the South China Sea, but Duterte\u2019s diplomacy has opened the door to the new, upwardly mobile Chinese middle classes and high roller, alike.<\/p>\n

In the first two months of 2017, tourism from China was up 25 percent, with Chinese visitors representing 14 percent of all visits to the country.\u00a0That\u2019s likely to grow in the wake of a deal agreed in 2016 between the two countries that relaxes visa requirements.<\/p>\n

All of which is potentially good news for the future beneficiaries of Solaire\u2019s new frequent player program.<\/p>\n","protected":false},"excerpt":{"rendered":"

The Solaire Resort and Casino in Manilla, Philippines, has a novel addition to its loyalty program. Owner Bloomberry Resorts Corp plans to reward its best customers by giving them a little ownership in the form of stock. This week, subsidiary Bloomberry Resorts & Hotels Inc announced it had purchased 382,900\u00a0shares in its parent company for […]<\/p>\n","protected":false},"author":42,"featured_media":68268,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[62,10,18],"tags":[13519,13520,13518],"acf":[],"yoast_head":"\nAt Bloombery Casinos, Gamblers Can Redeem Loyalty Points for Stock<\/title>\n<meta name=\"description\" content=\"Bloomberry stock is pretty hot right now and the Solaire Resort and Casino (pictured) plans to give slices of it away to its best customers as an innovative new player rewards program.\" \/>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"At Bloombery Casinos, Gamblers Can Redeem Loyalty Points for Stock\" \/>\n<meta property=\"og:description\" content=\"Bloomberry stock is pretty hot right now and the Solaire Resort and Casino (pictured) plans to give slices of it away to its best customers as an innovative new player rewards program.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.casino.org\/news\/bloomberry-resorts-to-offer-shares-to-customers-via-loyalty-program\/\" \/>\n<meta property=\"og:site_name\" content=\"Casino.org\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Casino.OrgNews\" \/>\n<meta property=\"article:published_time\" content=\"2018-01-28T18:00:24+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-01-26T22:21:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2018\/01\/solaire.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"750\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Casino.org Staff Writer\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Casino_Org\" \/>\n<meta name=\"twitter:site\" content=\"@Casino_Org\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Casino.org Staff Writer\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.casino.org\/news\/bloomberry-resorts-to-offer-shares-to-customers-via-loyalty-program\/\",\"url\":\"https:\/\/www.casino.org\/news\/bloomberry-resorts-to-offer-shares-to-customers-via-loyalty-program\/\",\"name\":\"At Bloombery Casinos, Gamblers Can Redeem Loyalty Points for Stock\",\"isPartOf\":{\"@id\":\"https:\/\/www.casino.org\/news\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.casino.org\/news\/bloomberry-resorts-to-offer-shares-to-customers-via-loyalty-program\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.casino.org\/news\/bloomberry-resorts-to-offer-shares-to-customers-via-loyalty-program\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2018\/01\/solaire.jpg\",\"datePublished\":\"2018-01-28T18:00:24+00:00\",\"dateModified\":\"2018-01-26T22:21:59+00:00\",\"author\":{\"@id\":\"https:\/\/www.casino.org\/news\/#\/schema\/person\/8c48bf89dc86da77b4d856c7b3b78d77\"},\"description\":\"Bloomberry stock is pretty hot right now and the Solaire Resort and Casino (pictured) plans to give slices of it away to its best customers as an innovative new player rewards program.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.casino.org\/news\/bloomberry-resorts-to-offer-shares-to-customers-via-loyalty-program\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.casino.org\/news\/bloomberry-resorts-to-offer-shares-to-customers-via-loyalty-program\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.casino.org\/news\/bloomberry-resorts-to-offer-shares-to-customers-via-loyalty-program\/#primaryimage\",\"url\":\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2018\/01\/solaire.jpg\",\"contentUrl\":\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2018\/01\/solaire.jpg\",\"width\":1200,\"height\":750,\"caption\":\"Bloomberry stock is pretty hot right now and the Solaire Resort and Casino (pictured) plans to give slices of it away to its best customers as an innovative new player rewards program. 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