\u201cIn 2016, we suspended more than 1,300 accounts for tabloid cloaking,\u201d wrote Scott Spencer, Google’s director of product management for sustainable ads.\u00a0\u201cUnfortunately, this type of bad ad is gaining in popularity because people are clicking on them.<\/p>\n
\n\u201cAnd a handful of scammers can pump out a lot of bad ads,\u201d he continued. \u201cDuring a single sweep for tabloid cloaking in December 2016, we took down 22 cloakers that were responsible for ads seen more than 20 million times by people online in a single week.\u201d<\/strong><\/p>\n<\/blockquote>\n1.7 Billion Ads Killed in 2016<\/b><\/h2>\n
Google may advocate a free and open web, but it\u2019s clearly also had enough of fraudulent or illegal advertising because it distracts from the legitimate ads the company completely relies on for its profits.<\/p>\n
In fact, unlicensed gambling operators represented a fairly small percentage of the 1.7 billion ads that Google zapped last year for violating its terms and conditions. That\u2019s twice has many as it killed in 2015 and over 12 times as many as it did in 2011.<\/p>\n
These included 68 million in bad pharmaceutical or healthcare ads and 80 million that were deemed to be \u201cdeceiving, misleading or shocking\u201d to users.<\/p>\n","protected":false},"excerpt":{"rendered":"
Google wiped out over 17 million ads that promoted illegal, unlicensed online gambling last year, the company announced in a blog post this week. The search giant said that it had witnessed \u201cmore attempts to advertise gambling-related promotions without proper authorizations from regulators in the countries they operate.\u201d The increase in illegal gambling advertising may, […]<\/p>\n","protected":false},"author":42,"featured_media":44269,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[62,10,19],"tags":[],"acf":[],"yoast_head":"\n
Google Killed 17 Million Ads for Unlicensed Online Gambling in 2016<\/title>\n\n\n\n\n\n\n\n\n\n\n\n\n\t\n\t\n\t\n\n\n\n\n\n\t\n\t\n\t\n