\n\u201cHe was monumentally encouraging, not only to us as a company, but to our tech,\u201d <\/strong>Pracht said. \u201cHe saw a vision of where our tech was headed. That was very important and very pivotal for us. We’ve always loved Matthew Berry, just like anybody in this space … What he did for fantasy sports, he grew it from a hobby to something that is dearly loved by millions of people, and he made it popular and satisfying and fun. We see him as going to be influential in that next wave, where we take sports betting from what it is today to something that’s incredibly fun.\u201d<\/strong><\/p>\n<\/blockquote>\nIndustry experts expect much of the microbetting wave will focus on player-centric wagers. That\u2019s how a fantasy expert like Berry can play a role in sports betting.<\/p>\n
What’s Next?<\/h2>\n Pracht, Drew Williams, and Bruce Sears founded nVenue in May 2018. Pracht, who helped develop supercomputer technology for HP, wanted to use that tech to change how people consume sports. That’s the same month the US Supreme Court issued its Professional and Amateur Sports Protection Act of 1992 (PASPA) ruling, which allowed all states to legalize sports betting.<\/p>\n
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In 2021, nVenue was a member of NBCUniversal\u2019s<\/em> SportsTech Accelerator\u2019s inaugural class. That allowed Pracht and her team to engage with key leaders in the sports, media, and gaming industries. It also opened the door for nVenue to showcase its predictive analytics with NBC Sports,<\/em> which in turn led to the company becoming a data provider for Apple TV this season.<\/p>\n<\/div>\nAs nVenue showcases its NFL and MLB products, Pracht said the company is also working on a product for pro basketball. That will likely look a little different than the wagers offered for football and baseball, which are games with more rigid structures.<\/p>\n
\u201cThe microbet gets really cool when you get into basketball, because it’s more about the window of opportunity that the fan will give while they’re watching,\u201d she said. \u201cWe’re defining the next generation of microbets for fluid sports, like the NBA. We’ll be demoing that, and that’ll be our next announcement.”<\/p>\n","protected":false},"excerpt":{"rendered":"
Texas-based nVenue, an emerging tech company seeking to power microbetting markets for sportsbooks, announced Thursday that it’s expanded its offerings to include NFL games. The company, which raised $4.5 million in seed funding this year, is best known for providing real-time predictive data for Apple TV+\u2019s MLB broadcasts. That technology, which generates such data as […]<\/p>\n","protected":false},"author":45,"featured_media":237708,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1074,16693],"tags":[82643,81004,82644,80968],"acf":[],"yoast_head":"\n
nVenue Adds NFL to Microbetting Platform, Matthew Berry as Advisor<\/title>\n \n \n \n \n \n \n \n \n \n \n \n \n \n\t \n\t \n\t \n \n \n \n \n \n\t \n\t \n\t \n