{"id":224029,"date":"2022-07-31T22:48:42","date_gmt":"2022-08-01T03:48:42","guid":{"rendered":"https:\/\/www.casino.org\/news\/?p=224029"},"modified":"2022-08-01T12:58:39","modified_gmt":"2022-08-01T17:58:39","slug":"playtech-inks-online-casino-content-deal-with-888-holdings-for-us-markets","status":"publish","type":"post","link":"https:\/\/www.casino.org\/news\/playtech-inks-online-casino-content-deal-with-888-holdings-for-us-markets\/","title":{"rendered":"Playtech Inks Online Casino Content Deal With 888 Holdings for US Markets"},"content":{"rendered":"

British gaming technology company Playtech announced a new deal with 888 Holdings on Thursday.<\/p>\n

\"Playtech\"<\/a>
An image from a Playtech Live Casino studio. This past week, Playtech announced it extended a relationship with online gaming operator 888 Holdings that will introduce its live casino and other iGaming products on 888’s US online casino sites. (Image: Playtech)<\/figcaption><\/figure>\n

The two companies have been partners, with Playtech operating its online casino games on 888 platforms in other regulated markets. This new agreement covers 888\u2019s US iGaming apps, which will feature Playtech\u2019s live casino table games and random number generator-based games.<\/p>\n

Currently, 888 offers iCasino in New Jersey. But Playtech\u2019s release noted that the agreement would cover additional states as 888<\/a> gets licensed.<\/strong><\/p>\n

\u201cThis agreement will enhance the overall player experience by offering more entertaining and dynamic games, which is a key part of our content and product leadership strategy,\u201d said Howard Mittman, US division president for 888, in a statement. \u201cWe look forward to welcoming Playtech\u2019s content and growing our partnership together.\u201d<\/p>\n

Playtech Eyes Growth in US iGaming Market<\/h2>\n

Playtech already has an established presence in New Jersey, where it has provided iGaming content for bet365. Earlier this month, it also reached an agreement to provide online casino content for Resorts Digital Gaming in the Garden State.<\/p>\n

Shimon Akan, Playtech\u2019s COO, said that 888\u2019s decision to partner with them is an \u201cexciting step\u201d as Playtech looks to expand its presence in the US.<\/p>\n

\n

Live Casino is Playtech\u2019s newest proposition to the US market, and it is giving operators the opportunity to diversify their offering, resulting in great demand for our industry-leading software,\u201d<\/strong> Akan said in a statement.<\/p>\n<\/blockquote>\n

Last December, the company opened live casino game studios in New Jersey and Michigan. In Michigan, Playtech provides live casino content for Parx Interactive, the gaming partner for the Gun Lake Band of Pottawatomi Indians.<\/p>\n

Playtech also operates iGaming studios in Asia and Europe.<\/p>\n

The deal with 888 wasn\u2019t the only news Playtech made this past week. The company also announced it would scrap plans to introduce Caliente Interactive\u2019s Caliplay<\/a> into the US through a special purpose acquisition company (SPAC). While a publicly traded SPAC is off the table, Playtech said in a regulatory statement that it is considering \u201calternative opportunities\u201d with Caliplay for rolling out a Hispanic-focused gaming business in the US.<\/p>\n

Deals Keep Coming for 888<\/h2>\n

For 888, the deal with Playtech comes a week after it secured a global deal with EveryMatrix. Under that agreement, EveryMatrix will use its CasinoEngine platform to offer the games on 888\u2019s casino app.<\/p>\n

\n

EveryMatrix, too, is looking to expand in the States, where it operates a hub in Miami and has filed for licenses in New Jersey, Michigan, West Virginia, and Pennsylvania. EveryMatrix\u2019s Armadillo Studios is currently working to develop an online casino game featuring MMA fighter Amanda Nunes.<\/p>\n<\/div>\n

\u201cThis agreement will allow us to distribute our game content to a wider audience, and we are looking forward to developing the relationship with 888 further,\u201d said Erik Nyman, president of EveryMatrix\u2019s Americas division.<\/p>\n

While sports betting has expanded rapidly in the US over the last four years, iGaming has not enjoyed the same level of growth \u2013 even though it\u2019s been legal in New Jersey since 2013.<\/p>\n

Other states that have approved iGaming are Connecticut, Delaware, Michigan, Pennsylvania, and West Virginia.<\/p>\n","protected":false},"excerpt":{"rendered":"

British gaming technology company Playtech announced a new deal with 888 Holdings on Thursday. The two companies have been partners, with Playtech operating its online casino games on 888 platforms in other regulated markets. This new agreement covers 888\u2019s US iGaming apps, which will feature Playtech\u2019s live casino table games and random number generator-based games. […]<\/p>\n","protected":false},"author":45,"featured_media":196406,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[33810,19],"tags":[82116,81871,26,82115],"acf":[],"yoast_head":"\nPlaytech Inks US iGaming Content Deal With 888 Holdings<\/title>\n<meta name=\"description\" content=\"The two companies already have an established partnership, as Playtech offers iCasino games on 888 platforms in other regulated markets.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.casino.org\/news\/playtech-inks-online-casino-content-deal-with-888-holdings-for-us-markets\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Playtech Inks US iGaming Content Deal With 888 Holdings\" \/>\n<meta property=\"og:description\" content=\"The two companies already have an established partnership, as Playtech offers iCasino games on 888 platforms in other regulated markets.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.casino.org\/news\/playtech-inks-online-casino-content-deal-with-888-holdings-for-us-markets\/\" \/>\n<meta property=\"og:site_name\" content=\"Casino.org\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Casino.OrgNews\" \/>\n<meta property=\"article:published_time\" content=\"2022-08-01T03:48:42+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-08-01T17:58:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2021\/12\/3_big-1024x576.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"576\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Steve Bittenbender\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Casino_Org\" \/>\n<meta name=\"twitter:site\" content=\"@Casino_Org\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Steve Bittenbender\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.casino.org\/news\/playtech-inks-online-casino-content-deal-with-888-holdings-for-us-markets\/\",\"url\":\"https:\/\/www.casino.org\/news\/playtech-inks-online-casino-content-deal-with-888-holdings-for-us-markets\/\",\"name\":\"Playtech Inks US iGaming Content Deal With 888 Holdings\",\"isPartOf\":{\"@id\":\"https:\/\/www.casino.org\/news\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.casino.org\/news\/playtech-inks-online-casino-content-deal-with-888-holdings-for-us-markets\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.casino.org\/news\/playtech-inks-online-casino-content-deal-with-888-holdings-for-us-markets\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2021\/12\/3_big.png\",\"datePublished\":\"2022-08-01T03:48:42+00:00\",\"dateModified\":\"2022-08-01T17:58:39+00:00\",\"author\":{\"@id\":\"https:\/\/www.casino.org\/news\/#\/schema\/person\/eb30e765d812fc9b38b333f8d13068b2\"},\"description\":\"The two companies already have an established partnership, as Playtech offers iCasino games on 888 platforms in other regulated markets.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.casino.org\/news\/playtech-inks-online-casino-content-deal-with-888-holdings-for-us-markets\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.casino.org\/news\/playtech-inks-online-casino-content-deal-with-888-holdings-for-us-markets\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.casino.org\/news\/playtech-inks-online-casino-content-deal-with-888-holdings-for-us-markets\/#primaryimage\",\"url\":\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2021\/12\/3_big.png\",\"contentUrl\":\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2021\/12\/3_big.png\",\"width\":1920,\"height\":1080,\"caption\":\"An image from a Playtech Live Casino studio. 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