significantly higher than last year’s total<\/a>.<\/p>\n<\/div>\nAdditionally, Arizona, Connecticut, Louisiana, and Maryland, among others, recently joined the lineup of states permitting mobile sports wagering.<\/p>\n
Thirty states and Washington, DC are currently in the live and legal fray.<\/p>\n
Regulators Watching<\/h2>\n
In some states, gaming companies ramping up betting-related ads is catching the eyes of regulators. For example, some policymakers in New Jersey describe the level of sports betting ads on the airwaves there as overwhelming.<\/p>\n
Experts argue the spate of gaming ads could lead to problematic issues, including betting by minors and relapses among those dealing with gambling addiction.<\/strong><\/p>\n\u201cThey\u2019re fair concerns, and certainly something that the industry is well aware of, paying close attention to,\u201d said Casey Clark, senior vice president of strategic communications at the American Gaming Association, in an interview with Barron’s<\/i>.<\/p>\n
For its part, the NFL has a limit of six sportsbook advertisements<\/a> per broadcast. The league’s official sportsbook partners are BetMGM Caesars, DraftKings, FanDuel, FOX Bet, PointsBet, and WynnBET.<\/p>\n","protected":false},"excerpt":{"rendered":"With more states approving mobile sports wagering, sportsbook operators are engaging in more advertising. And data confirms they’re paying up for the privilege. Nielsen, the television ratings firm, said the cost of television ads for internet gaming, sports betting, and related services swelled to $725 million last year, more than double the $292 million posted […]<\/p>\n","protected":false},"author":46,"featured_media":201151,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[33810,1074],"tags":[],"acf":[],"yoast_head":"\n
Gaming Companies Ramp Up Ad Spending Significantly, Says Nielsen<\/title>\n\n\n\n\n\n\n\n\n\n\n\n\n\t\n\t\n\t\n\n\n\n\n\n\t\n\t\n\t\n