{"id":104815,"date":"2019-05-14T10:30:40","date_gmt":"2019-05-14T17:30:40","guid":{"rendered":"https:\/\/www.casino.org\/news\/?p=104815"},"modified":"2019-05-14T09:55:43","modified_gmt":"2019-05-14T16:55:43","slug":"caesars-entertainment-named-in-antitrust-probe-lawsuit","status":"publish","type":"post","link":"https:\/\/www.casino.org\/news\/caesars-entertainment-named-in-antitrust-probe-lawsuit\/","title":{"rendered":"Caesars Entertainment Named in Antitrust Probe, Lawsuit Claims Expedia Coordinated Hotel Advertising Conspiracy"},"content":{"rendered":"

Caesars Entertainment has been named in an antitrust lawsuit that alleges Expedia conspired with hoteliers including the casino giant in an online advertising scheme.<\/p>\n

\"Caesars
A lawsuit says Caesars Entertainment has worked to reduce online booking competition with other hotel brands. (Image: Pinterest)<\/figcaption><\/figure>\n

Four state attorneys general allege that Expedia Group and several hotel chains orchestrated a scenario that banned certain advertisements depending on what an online user originally searched for. In the court filing submitted in Utah, the plaintiff \u2013 TravelPass Group \u2013 argues that Expedia coordinated with hotel brands to make sure competitor ads weren’t displayed.<\/p>\n

As example, a person who searched for a Marriott in Boston wouldn’t see an advertisement on the online booking site for a Hilton. The hotels accused of participating in the advertising plot include Hyatt, Marriott, Wyndham Hotels, Choice Hotels (Quality Inn, Sleep Inn, Clarion), and Caesars Entertainment<\/a>.<\/p>\n

\n

The defendant hotels’ illegal activities have severely reduced, and in many cases even eliminated, the revolutionary benefits of the internet economy for hotel consumers,” TravelPass said in the complaint. “The conspiracy has left in its wake an online travel booking marketplace characterized by deliberately limited information and high transaction costs.”<\/p>\n<\/blockquote>\n

Travelpass partners with hotels to expedite and improve the online booking process. The Utah-based company additionally operates several internet hotel websites including Reservation Counter and Reservation Desk.<\/p>\n

Lawsuit Allegations<\/b><\/h2>\n

Utah Attorney General Sean Reyes says the lawsuit involving Caesars stems from Google keyword bidding. Prior to 2014, the hotels named in the court filing made keyword offers on any name and search term.<\/p>\n

\n

For instance, Marriott might outbid Hilton for its online ad to be displayed when someone searched for “Boston hotel,” or even “Hilton Boston.” But Google told TravelPass in an information request that the named hotel chains stopped outbidding others in early 2014.<\/p>\n<\/blockquote>\n

Reyes argues that Expedia, which also owns Orbitz, Hotels.com, and Trivago, coordinated the decision to stop advertisement bidding among the brands. Under federal and state antitrust laws, companies cannot conspire to harm or reduce competition.<\/p>\n

A state judge in Utah has ordered Expedia to enter into an arbitration process with TravelPass. Reyes’ office says there’s “reasonable cause to believe that a violation of the Utah Antitrust Act has occurred based upon the allegations set forth in the lawsuit.”\u00a0 \u00a0<\/span><\/p>\n

Hotels by the Numbers<\/b><\/h2>\n

Marriott and Hilton are two of the world’s largest hotel chains, respectively owning 1.3 million and 880,000 rooms.<\/p>\n

\n

Casino Operator Hotel Rooms<\/strong><\/p>\n

MGM Resorts \u2013 48,968 rooms<\/p>\n

Caesars Entertainment \u2013 40,010 rooms<\/p>\n

Las Vegas Sands \u2013 19,932 rooms<\/p>\n

Penn National Gaming \u2013 8,800 rooms<\/p>\n

Wynn Resorts \u2013 8,135 (when Encore Boston opens)<\/p>\n<\/div>\n

Caesars Entertainment operates casino resorts on four continents, and welcomed more than 115 million guests last year.<\/p>\n

After emerging from Chapter 11 bankruptcy in the fall of 2017, Caesars unveiled a non-gaming focus<\/a>. The company said four of its brands \u2013 Caesars Palace, Flamingo, Cromwell, and Linq \u2013 were available for hoteliers wishing to franchise.<\/p>\n

“Caesars Entertainment brings instant brand recognition, category-leading customer loyalty, unique hospitality and entertainment amenities, as well as decades of management expertise to world class partners,” outgoing Caesars CEO Mark Frissora declared at the time.<\/p>\n","protected":false},"excerpt":{"rendered":"

Caesars Entertainment has been named in an antitrust lawsuit that alleges Expedia conspired with hoteliers including the casino giant in an online advertising scheme. Four state attorneys general allege that Expedia Group and several hotel chains orchestrated a scenario that banned certain advertisements depending on what an online user originally searched for. In the court […]<\/p>\n","protected":false},"author":25,"featured_media":104819,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[62,60],"tags":[],"acf":[],"yoast_head":"\nCaesars Entertainment Named in Antitrust Probe Lawsuit<\/title>\n<meta name=\"description\" content=\"Caesars Entertainment has been named in an antitrust lawsuit that alleges Expedia conspired with hoteliers in an online advertising scheme.\" \/>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Caesars Entertainment Named in Antitrust Probe Lawsuit\" \/>\n<meta property=\"og:description\" content=\"Caesars Entertainment has been named in an antitrust lawsuit that alleges Expedia conspired with hoteliers in an online advertising scheme.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.casino.org\/news\/caesars-entertainment-named-in-antitrust-probe-lawsuit\/\" \/>\n<meta property=\"og:site_name\" content=\"Casino.org\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Casino.OrgNews\" \/>\n<meta property=\"article:published_time\" content=\"2019-05-14T17:30:40+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-05-14T16:55:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2019\/05\/Caesars.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Devin O'Connor\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@CasinoorgDevinO\" \/>\n<meta name=\"twitter:site\" content=\"@Casino_Org\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Devin O'Connor\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.casino.org\/news\/caesars-entertainment-named-in-antitrust-probe-lawsuit\/\",\"url\":\"https:\/\/www.casino.org\/news\/caesars-entertainment-named-in-antitrust-probe-lawsuit\/\",\"name\":\"Caesars Entertainment Named in Antitrust Probe Lawsuit\",\"isPartOf\":{\"@id\":\"https:\/\/www.casino.org\/news\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.casino.org\/news\/caesars-entertainment-named-in-antitrust-probe-lawsuit\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.casino.org\/news\/caesars-entertainment-named-in-antitrust-probe-lawsuit\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2019\/05\/Caesars.jpg\",\"datePublished\":\"2019-05-14T17:30:40+00:00\",\"dateModified\":\"2019-05-14T16:55:43+00:00\",\"author\":{\"@id\":\"https:\/\/www.casino.org\/news\/#\/schema\/person\/02b4fee8814a4003903b0021bffb4ebf\"},\"description\":\"Caesars Entertainment has been named in an antitrust lawsuit that alleges Expedia conspired with hoteliers in an online advertising scheme.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.casino.org\/news\/caesars-entertainment-named-in-antitrust-probe-lawsuit\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.casino.org\/news\/caesars-entertainment-named-in-antitrust-probe-lawsuit\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.casino.org\/news\/caesars-entertainment-named-in-antitrust-probe-lawsuit\/#primaryimage\",\"url\":\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2019\/05\/Caesars.jpg\",\"contentUrl\":\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2019\/05\/Caesars.jpg\",\"width\":1200,\"height\":800,\"caption\":\"A lawsuit says Caesars Entertainment has worked to reduce online booking competition with other hotel brands. (Image: Pinterest)\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.casino.org\/news\/caesars-entertainment-named-in-antitrust-probe-lawsuit\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"News\",\"item\":\"https:\/\/www.casino.org\/news\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Legal\",\"item\":\"https:\/\/www.casino.org\/news\/legal\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Caesars Entertainment Named in Antitrust Probe, Lawsuit Claims Expedia Coordinated Hotel Advertising Conspiracy\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.casino.org\/news\/#website\",\"url\":\"https:\/\/www.casino.org\/news\/\",\"name\":\"Casino.org\",\"description\":\"Latest Casino and Gaming News\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.casino.org\/news\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.casino.org\/news\/#\/schema\/person\/02b4fee8814a4003903b0021bffb4ebf\",\"name\":\"Devin O'Connor\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.casino.org\/news\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2023\/03\/cropped-4-1-96x96.png\",\"contentUrl\":\"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2023\/03\/cropped-4-1-96x96.png\",\"caption\":\"Devin O'Connor\"},\"description\":\"Devin O'Connor is a senior reporter for Casino.org, covering politics, casino business, entertainment and gaming news on the East Coast. Devin's passion for politics and background in the world of pop culture television gives him insight into the gaming industry backstories that often drive news these days. After graduating from Penn State University with a theater arts degree, he worked at MTV Networks\/Viacom from 2005 to 2010 as a writer and producer. His credits included Total Request Live, New Year's Eve specials, and a special featuring poker superstar Daniel Negreanu. He later moved on to the HGTV\/DIY Network, where he created, wrote, and produced three series specials: That's So House Hunters, That's So 80s, and That's So 90s. Devin came on board with Casino.org in 2014. He lives in Pennsylvania and is an avid marathoner, having completed 15 races. Contact Devin at devin.oconnor@casino.org.\",\"sameAs\":[\"https:\/\/www.linkedin.com\/in\/devinoconnor\/\",\"https:\/\/x.com\/CasinoorgDevinO\"],\"url\":\"https:\/\/www.casino.org\/news\/author\/devin-oconnor\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Caesars Entertainment Named in Antitrust Probe Lawsuit","description":"Caesars Entertainment has been named in an antitrust lawsuit that alleges Expedia conspired with hoteliers in an online advertising scheme.","robots":{"index":"noindex","follow":"follow"},"og_locale":"en_US","og_type":"article","og_title":"Caesars Entertainment Named in Antitrust Probe Lawsuit","og_description":"Caesars Entertainment has been named in an antitrust lawsuit that alleges Expedia conspired with hoteliers in an online advertising scheme.","og_url":"https:\/\/www.casino.org\/news\/caesars-entertainment-named-in-antitrust-probe-lawsuit\/","og_site_name":"Casino.org","article_publisher":"https:\/\/www.facebook.com\/Casino.OrgNews","article_published_time":"2019-05-14T17:30:40+00:00","article_modified_time":"2019-05-14T16:55:43+00:00","og_image":[{"width":1200,"height":800,"url":"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2019\/05\/Caesars.jpg","type":"image\/jpeg"}],"author":"Devin O'Connor","twitter_card":"summary_large_image","twitter_creator":"@CasinoorgDevinO","twitter_site":"@Casino_Org","twitter_misc":{"Written by":"Devin O'Connor","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.casino.org\/news\/caesars-entertainment-named-in-antitrust-probe-lawsuit\/","url":"https:\/\/www.casino.org\/news\/caesars-entertainment-named-in-antitrust-probe-lawsuit\/","name":"Caesars Entertainment Named in Antitrust Probe Lawsuit","isPartOf":{"@id":"https:\/\/www.casino.org\/news\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.casino.org\/news\/caesars-entertainment-named-in-antitrust-probe-lawsuit\/#primaryimage"},"image":{"@id":"https:\/\/www.casino.org\/news\/caesars-entertainment-named-in-antitrust-probe-lawsuit\/#primaryimage"},"thumbnailUrl":"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2019\/05\/Caesars.jpg","datePublished":"2019-05-14T17:30:40+00:00","dateModified":"2019-05-14T16:55:43+00:00","author":{"@id":"https:\/\/www.casino.org\/news\/#\/schema\/person\/02b4fee8814a4003903b0021bffb4ebf"},"description":"Caesars Entertainment has been named in an antitrust lawsuit that alleges Expedia conspired with hoteliers in an online advertising scheme.","breadcrumb":{"@id":"https:\/\/www.casino.org\/news\/caesars-entertainment-named-in-antitrust-probe-lawsuit\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.casino.org\/news\/caesars-entertainment-named-in-antitrust-probe-lawsuit\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.casino.org\/news\/caesars-entertainment-named-in-antitrust-probe-lawsuit\/#primaryimage","url":"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2019\/05\/Caesars.jpg","contentUrl":"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2019\/05\/Caesars.jpg","width":1200,"height":800,"caption":"A lawsuit says Caesars Entertainment has worked to reduce online booking competition with other hotel brands. (Image: Pinterest)"},{"@type":"BreadcrumbList","@id":"https:\/\/www.casino.org\/news\/caesars-entertainment-named-in-antitrust-probe-lawsuit\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"News","item":"https:\/\/www.casino.org\/news\/"},{"@type":"ListItem","position":2,"name":"Legal","item":"https:\/\/www.casino.org\/news\/legal\/"},{"@type":"ListItem","position":3,"name":"Caesars Entertainment Named in Antitrust Probe, Lawsuit Claims Expedia Coordinated Hotel Advertising Conspiracy"}]},{"@type":"WebSite","@id":"https:\/\/www.casino.org\/news\/#website","url":"https:\/\/www.casino.org\/news\/","name":"Casino.org","description":"Latest Casino and Gaming News","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.casino.org\/news\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.casino.org\/news\/#\/schema\/person\/02b4fee8814a4003903b0021bffb4ebf","name":"Devin O'Connor","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.casino.org\/news\/#\/schema\/person\/image\/","url":"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2023\/03\/cropped-4-1-96x96.png","contentUrl":"https:\/\/www.casino.org\/news\/wp-content\/uploads\/2023\/03\/cropped-4-1-96x96.png","caption":"Devin O'Connor"},"description":"Devin O'Connor is a senior reporter for Casino.org, covering politics, casino business, entertainment and gaming news on the East Coast. Devin's passion for politics and background in the world of pop culture television gives him insight into the gaming industry backstories that often drive news these days. After graduating from Penn State University with a theater arts degree, he worked at MTV Networks\/Viacom from 2005 to 2010 as a writer and producer. His credits included Total Request Live, New Year's Eve specials, and a special featuring poker superstar Daniel Negreanu. He later moved on to the HGTV\/DIY Network, where he created, wrote, and produced three series specials: That's So House Hunters, That's So 80s, and That's So 90s. Devin came on board with Casino.org in 2014. He lives in Pennsylvania and is an avid marathoner, having completed 15 races. Contact Devin at devin.oconnor@casino.org.","sameAs":["https:\/\/www.linkedin.com\/in\/devinoconnor\/","https:\/\/x.com\/CasinoorgDevinO"],"url":"https:\/\/www.casino.org\/news\/author\/devin-oconnor\/"}]}},"_links":{"self":[{"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/posts\/104815"}],"collection":[{"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/comments?post=104815"}],"version-history":[{"count":0,"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/posts\/104815\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/media\/104819"}],"wp:attachment":[{"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/media?parent=104815"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/categories?post=104815"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.casino.org\/news\/wp-json\/wp\/v2\/tags?post=104815"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}