Mostly through savings, company officials predict an increase in annual adjusted earnings before interest, taxes, depreciation, and amortization (EBITDA) by $200 million over the next two years, and an additional $100 million by the end of 2021.<\/p>\n
MGM\u2019s technology provides guests a personalized approach that meets their specific needs. It also improves the company’s digital interactions with customers to a level found at businesses known for their high-tech achievements.<\/p>\n
In February, MGM Resorts launched its new mobile app, which can be used for making reservations, checking into the venue and as a digital key. It also provides concierge services for guests, such as giving information on nearby restaurants or shows.<\/p>\n
“The building blocks of digitization \u2026 have been harnessed by companies like Airbnb, WeWork and Uber to revolutionize their spaces. We need to obsess over changing consumer behaviors within our sights, and use these same building blocks to grow in new ways,” Rafiq said in a company statement.<\/p>\n
More and more, consumers gravitate toward experiences that entertain, delight, sustain, build treasured memories and create lasting connections. MGM has the assets, scale advantage and strong brand to grow and deepen its customer relationships taking aim at such opportunities.”<\/span><\/p><\/blockquote>\n <\/p>\n","protected":false},"excerpt":{"rendered":"
MGM Resorts has gone to the outside to select Atif Rafiq — a pioneering chief digital officer — as its first president of commercial and growth. The recent appointment comes as company leaders are looking for savings via technology and to improve customer experiences with new digital offerings. It is a sign, too, other resort […]<\/p>\n","protected":false},"author":44,"featured_media":103566,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[18,16693],"tags":[],"acf":[],"yoast_head":"\n
MGM Resorts Ventures Beyond Gaming Universe for Talent in Branding, Digital Initiatives - Casino.org MGM Resorts Taps Outsider for Branding, Digital Initiatives<\/title>\n\n\n\n\n\n\n\n\n\n\n\n\n\t\n\t\n\t\n\n\n\n\n\n\t\n\t\n\t\n