{"id":36612,"date":"2023-12-11T16:17:50","date_gmt":"2023-12-11T22:17:50","guid":{"rendered":"https:\/\/www.casino.org\/blog\/?p=36612"},"modified":"2023-12-11T16:17:50","modified_gmt":"2023-12-11T22:17:50","slug":"christmas-tree","status":"publish","type":"post","link":"https:\/\/www.casino.org\/blog\/christmas-tree\/","title":{"rendered":"Holiday Study: America&#8217;s Christmas Tree Preferences"},"content":{"rendered":"\n<p><em>Oh Christmas tree, oh Christmas tree. How lovely are thy (artificial) branches?<\/em> It\u2019s that time of year again: dusting off the old boxes in the attic labeled \u201cXmas\u201d, holding back neuroticism when your family member puts two of the same colored ornaments next to each other on the tree, and untangling lights for hours only to discover that half of them still work. Ah yes, Christmas!&nbsp;<\/p>\n\n\n\n<p>For many American households, Christmas trees mark the start of the holiday season. While 76% of Americans, over 94 million homes, will be participating in the fir fun, not all agree on <em>how<\/em> to decorate the tree.&nbsp;<\/p>\n\n\n\n<p>We surveyed 3,000 Americans to ask them how they decorate their trees- down to the type of tree to the ornaments used. After calculating the average for each Christmas tree factor, we then plugged the data into AI and asked it to create the \u201cideal Christmas tree\u201d according to the findings. The results? Fir-tastic.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1016\" height=\"1010\" src=\"https:\/\/www.casino.org\/blog\/wp-content\/uploads\/Screenshot-2023-12-11-at-17.15.08.png\" alt=\"\" class=\"wp-image-36614\" srcset=\"https:\/\/www.casino.org\/blog\/wp-content\/uploads\/Screenshot-2023-12-11-at-17.15.08.png 1016w, https:\/\/www.casino.org\/blog\/wp-content\/uploads\/Screenshot-2023-12-11-at-17.15.08-180x180.png 180w, https:\/\/www.casino.org\/blog\/wp-content\/uploads\/Screenshot-2023-12-11-at-17.15.08-480x477.png 480w, https:\/\/www.casino.org\/blog\/wp-content\/uploads\/Screenshot-2023-12-11-at-17.15.08-840x835.png 840w, https:\/\/www.casino.org\/blog\/wp-content\/uploads\/Screenshot-2023-12-11-at-17.15.08-420x418.png 420w\" sizes=\"(max-width: 1016px) 100vw, 1016px\" \/><\/figure>\n\n\n\n<p><strong>Key Findings:<\/strong><\/p>\n\n\n\n<ul>\n<li>The ideal American tree is artificial, strung with beads, store-bought ornaments, multi-colored lights, and is about 5.8 feet tall.<\/li>\n\n\n\n<li>Americans think the Christmas tree should be put up the day after Thanksgiving<\/li>\n\n\n\n<li>80% of the nation prefers a classy look to tacky for their Christmas tree<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">No fuss, no fir. Americans want artificial<\/h2>\n\n\n\n<p>As beautiful as they may be, Americans are saying no to the real thing. According to the American Christmas Tree Association, the price of our festive friends is up 10% from last year. The smell of a good spruce is going to have to be replaced with pine air fresheners and plastic because <strong>77% of Americans are going with an artificial tree this year<\/strong>.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Beads, tinsel\u2026popcorn?<\/h2>\n\n\n\n<p>A naked Christmas tree, just can\u2019t be. In the words of Linus, from <em>A Charlie Brown Christmas<\/em>, \u201cI never thought it was such a bad little tree. It&#8217;s not bad at all, really. Maybe it just needs a little love.\u201d The majority of Americans can agree that the <strong>best part of a Christmas tree is its decor<\/strong>.&nbsp;&nbsp;<\/p>\n\n\n\n<p>The red-and-green results are in. Americans are trimming the tree as such:<\/p>\n\n\n\n<ul>\n<li>Tinsel- 55%<\/li>\n\n\n\n<li>Beads- 40%<\/li>\n\n\n\n<li>Popcorn- 5%<\/li>\n\n\n\n<li>Other &#8211; &gt;1%<\/li>\n<\/ul>\n\n\n\n<p>The majority of Americans are decorating with tinsel, but honorable mentions go to those wrapping beads or the very laborious popcorn strings around the tree this year! And for the small portion of Americans that opted for paper chains, dried oranges, burlap\u2026sleigh!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Homemade vs. store-bought ornaments<\/h2>\n\n\n\n<p>Unboxing \u201cbaby\u2019s first Christmas\u201d and popsicle stick reindeer is a part of the merry magic. With that said, some Americans choose to keep the memorabilia off the tree and opt for a more uniform look. <strong>73% of Americans choose store-bought ornaments<\/strong> over homemade ornaments. Maybe next year, DIY angel, maybe next year.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Lights, camera, advent!<\/h2>\n\n\n\n<p>Nothing says holidays like halogen glow! We\u2019re talking about Christmas lights. For the most part, Americans have clear winners for tree type, garland, and ornament types, but the nation is divided when it comes to the lights. Multi-color or classic white &#8211; we let the masses choose. A slim <strong>majority of Americans chose multi-colored lights by 59%<\/strong>, with 41% stringing up white lights.&nbsp;<\/p>\n\n\n\n<p>The lights analysis didn\u2019t end there. Do they flash? Are they still? We needed answers. An overwhelming majority of Americans, 72%, said that they prefer still lights. Every 3 in 10 American households prefer a disco for their tree with flashing lights.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Icing on the cake, <em>err<\/em>, topper on the tree<\/h2>\n\n\n\n<p>So the beads are up, the branches are teeming with ornaments, and every square inch of the Christmas tree is covered\u2026except! The topper. The cr\u00e8me de la cr\u00e8me, the moment to polish it off, is the beloved Christmas topper. It would be but so naive to assume we, Americans, agree on that. Angels versus stars versus\u2026Star Wars? Let\u2019s unpack the nation&#8217;s favorite Christmas tree topper.<\/p>\n\n\n\n<p>A staggering <strong>62% of Americans put a star on top of their tree<\/strong>. Angels won second place with 21%. 7% said that they top the tree with a bow, just like the presents beneath it. Where it really gets interesting is the remaining 10%. Some stuck with classic holiday characters like a Santa topper, a reindeer figurine, a snowman, or the <a style=\"\" href=\"https:\/\/www.casino.org\/blog\/grinchy-states\/\">Grinch<\/a>.\u00a0<\/p>\n\n\n\n<p>Then things get a little\u2026eccentric. Highlights include a lawn gnome, Luke Skywalker, a UFO miniature, a ceramic figure of E.T., and a disco ball. That really <em>tops<\/em> the competition.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">But wait &#8211; there\u2019s <em>myrrh\u00a0<\/em><\/h2>\n\n\n\n<p>It\u2019s not just about the tree itself. Just as Die Hard as a Christmas movie is a contested issue, so is the appropriate date for putting up the tree. Some Americans will fight for the right to put up the tree pre-Thanksgiving while others are adamant on a December start date. So what\u2019s the right answer?\u00a0<\/p>\n\n\n\n<p><strong>46% of Americans agree that the day after Thanksgiving is when you should put the Christmas tree up<\/strong>. There you have it folks. Have a tree-mendous holiday season and happy tree decorating!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Methodology<\/h2>\n\n\n\n<p>We surveyed over 3,000 Americans in November 2023 about their holiday tree preferences. The age range was between 18-65 with all participants residing in the United States. Just over half \u2014 52% \u2014 were female, 42% were male, 4% identified as trans or non-binary, and 1% listed \u201cother\u201d.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Fair Use<\/h2>\n\n\n\n<p>Feel free to use the data or visuals on this page for non-commercial purposes. Please be sure to include proper attribution linking back to this page to give credit to the authors.<\/p>\n\n\n\n<p>For any press questions, please contact riley.clark[at]casino.org<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Oh Christmas tree, oh Christmas tree. How lovely are thy (artificial) branches? It\u2019s that time of year again: dusting off&nbsp;&#8230;<\/p>\n","protected":false},"author":97,"featured_media":36614,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[25],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Holiday Study: America&#039;s Christmas Tree Preferences<\/title>\n<meta name=\"description\" content=\"Christmas trees are considered to be a staple during the holidays, but what do Americans prefer? Tacky? Classy? Beads or tinsel? Read more to find out!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.casino.org\/blog\/christmas-tree\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Holiday Study: America&#039;s Christmas Tree Preferences\" \/>\n<meta property=\"og:description\" content=\"Christmas trees are considered to be a staple during the holidays, but what do Americans prefer? Tacky? Classy? Beads or tinsel? Read more to find out!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.casino.org\/blog\/christmas-tree\/\" \/>\n<meta property=\"og:site_name\" content=\"Casino.org Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Casino.OrgNews\" \/>\n<meta property=\"article:published_time\" content=\"2023-12-11T22:17:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.casino.org\/blog\/wp-content\/uploads\/Screenshot-2023-12-11-at-17.15.08.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1016\" \/>\n\t<meta property=\"og:image:height\" content=\"1010\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Riley Clark\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@riley12clark\" \/>\n<meta name=\"twitter:site\" content=\"@Casino_Org\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Riley Clark\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.casino.org\/blog\/christmas-tree\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.casino.org\/blog\/christmas-tree\/\"},\"author\":{\"name\":\"Riley Clark\",\"@id\":\"https:\/\/www.casino.org\/blog\/#\/schema\/person\/2534635055d7870f3c50795081d06bd3\"},\"headline\":\"Holiday Study: America&#8217;s Christmas Tree Preferences\",\"datePublished\":\"2023-12-11T22:17:50+00:00\",\"dateModified\":\"2023-12-11T22:17:50+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.casino.org\/blog\/christmas-tree\/\"},\"wordCount\":919,\"publisher\":{\"@id\":\"https:\/\/www.casino.org\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.casino.org\/blog\/christmas-tree\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.casino.org\/blog\/wp-content\/uploads\/Screenshot-2023-12-11-at-17.15.08.png\",\"articleSection\":[\"Infographics\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.casino.org\/blog\/christmas-tree\/\",\"url\":\"https:\/\/www.casino.org\/blog\/christmas-tree\/\",\"name\":\"Holiday Study: America's Christmas Tree Preferences\",\"isPartOf\":{\"@id\":\"https:\/\/www.casino.org\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.casino.org\/blog\/christmas-tree\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.casino.org\/blog\/christmas-tree\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.casino.org\/blog\/wp-content\/uploads\/Screenshot-2023-12-11-at-17.15.08.png\",\"datePublished\":\"2023-12-11T22:17:50+00:00\",\"dateModified\":\"2023-12-11T22:17:50+00:00\",\"description\":\"Christmas trees are considered to be a staple during the holidays, but what do Americans prefer? 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